DeSmog

Omnicom Group

Background

Omnicom Group, often referred to as Omnicom, is a global network of marketing, public relations, and advertising agencies. 

Created in 1986 in a merger of three of the largest advertising agencies in the U.S. — BBDO, Doyle Dane Bernbach (DDB), and Needham Harper Worldwide — Omnicom has longtime fossil fuel clients, including ExxonMobil,1DDB Reorganizes Interactive Agencies,” The New York Times, August 29, 2000. Archived September 27, 2000. Archive URL: https://archive.ph/twRVx Halliburton,2Organisation Profile: GRACosway Pty Ltd.,” Australian Government Attorney-General’s Department, February 7, 2023. Archive URL: https://archive.ph/P8M2U and Eni.3Eni Print YOU & AGIP by Eni Div. Refining/marketing,” AdsSpot, May 2007. Archived September 25, 2023. Archive URL: https://archive.ph/nsUBc President and CEO John Wren has led the company since 1997.4Overview,” Omnicom Group. Archived August 10, 2023. Archive URL: https://archive.ph/8rNoU 

Stance on Climate Change

As of 2023, Omnicom Group was working towards reducing its Scope 1, 2, and 3 greenhouse gas emissions 46.2 percent by 2030 against its 2019 baseline, according to its website.5Protect Our Planet,” Omnicom Group, 2023. Archived July 3, 2023. Archive URL: https://archive.ph/JwnmK 

Omnicom Group has worked with many fossil fuel clients over the years; in 2023 it had active contracts with the largest fossil fuel companies in the world, including ExxonMobil,6Amy Westervelt. “Is Big Oil Turning on Big Auto?The New Republic, July 19, 2023. Archive URL: https://archive.ph/cvbhS Shell,7Orgullosos de ser partners de marcas líderes en el mundo,” PHD Argentina, Accessed September 12, 2023. Archived September 9, 2023. and TotalEnergies.8EFFIE TÜRKİYE 2023 – KAZANANLAR,” Effie Awards Turkey, 2023. Archived June 27, 2023. Archive URL: https://archive.ph/Fg6Eq/image Omnicom Group has been prominently featured on Clean Creatives’ annual F-List for its agencies’ work for fossil fuel companies since the list was published in 2021.9 “F-List 2023,” Clean Creatives, 2023. Archived September 28, 2023. Archive URL: https://archive.ph/kCbeA

Funding

Multiple agencies under the Omnicom brand often service the same client. Omnicom noted in its 2022 annual report that its 100 largest clients were served by an average of 54 Omnicom agencies.10Annual Report 2022,” Omnicom Group, February 2023. Archived April 5, 2023. Archived .pdf available at DeSmog.

In 2022, Omnicom recorded revenues of $14.3 billion.11Annual Report 2022, p. 9,” Omnicom Group, February 2023. Archived April 5, 2023. Archived .pdf available at DeSmog. Omnicom Group reported that two percent of its 2022 revenue came from clients in the oil, gas, and utilities sectors, an increase from one percent in 2020.12Annual Report 2022, p. 23,” Omnicom Group, February 2023. Archived April 5, 2023. Archived .pdf available at DeSmog. Two percent of Omnicom’s 2022 revenue was $286 million.

Key People

Fossil Fuel Clients

YearRegionClientOmnicom SubsidiaryIncome, if availableCitation
2024USAExxonMobilBBDO13Exxon Mobil: Let’s Deliver,” Mirada, 2024. Archived May 29, 2024. Archive URL: https://archive.ph/7GUYJ
2023USAExxonMobilBBDO14ExxonMobil – Let’s Deliver Campaign representing @exxonmobil industrial employees working to deliver emission reduction solutions to create a path to net zero,” Clint Davis Instagram account, December 31, 2023. Archived May 29, 2024. Archived .pdf available at DeSmog.
2023IndiaExxonMobilDDB Mudra1520855-Business to Business (B2B) Business to Business (B2B): Exxon Mobil + Just a Trucker,” Campaign Brief The Work, 2023. Archived May 29, 2024. Archived .pdf available at DeSmog.
2023LatamYPF S.A.BBDO Argentina16YPF – Future Idols,” Little Black Book Online, July 20, 2023. Archived September 13, 2023. Archive URL: https://archive.ph/98sJq
2023ExxonMobilMartin Williams 17Amy Westervelt. “Is Big Oil Turning on Big Auto?” The New Republic, July 19, 2023. Archived September 23, 2023. Archive URL: https://archive.ph/cvbhS
2023ExxonMobilRAPP18Here are a few of our clients,” RAPP, Archived November 30, 2023. Archive URL: https://archive.ph/2Eah6
2023ArgentinaShellPHD Argentina19Orgullosos de ser partners de marcas líderes en el mundo,” PHD Argentina, Accessed September 12, 2023. Archived September 9, 2023. Archive URL: https://archive.ph/88Cdf
2023EuropeRepsolDDB20“‘Esto es conectar energías’, de DDB para Repsol,” La Publicista Youtube Account, May 18, 2023. Archived July 8, 2023. 21ASA Ruling on Repsol SA,” Advertising Standards Authority, June 7, 2023. Archived July 22, 2023. 
2023North AmericaCanadian Energy CentreDDB Canada$3,797,583.4322OMB No. 1124-0002; Expires July 31, 2023. Supplemental Statement Pursuant to the Foreign Agents Registration Act of 1938, as amended,” U.S. Department of Justice, received May 12, 2023. Archived October 29, 2023. Archived .pdf available at DeSmog. 
2023TurkeyPetrol OfisiPUNCHBBDO23EFFIE TÜRKİYE 2023 – KAZANANLAR,” Effie Awards Turkey, 2023. Archived June 27, 2023. Archive URL: https://archive.ph/Fg6Eq
2023TurkeyPetrol OfisiPHD24EFFIE TÜRKİYE 2023 – KAZANANLAR,” Effie Awards Turkey, 2023. Archived June 27, 2023. Archive URL: https://archive.ph/Fg6Eq
2023IndiaGulf OilDDB Mudra25GULF OIL ACTIVATES IPL CHENNAI SUPER KINGS TIE-UP VIA PLAYER FRONTED ‘GULF FAN ACADEMY‘,” Activate, May 9, 2023. Archive URL: https://archive.ph/2aXs8
2023SLBFleishman Hillard26Experience: Fleishman Hillard,” Ronak Thakker’s LinkedIn Account, 2023. Archived October 30, 2023. Archive URL: https://archive.ph/25Jgi
2023AGL EnergyGRACosway27Organisation Profile: GRACosway Pty Ltd.,” Australian Government Attorney-General’s Department, February 7, 2023. Archived September 15, 2023. Archive URL: https://archive.ph/P8M2U
2023AustraliaHalliburtonGRACosway28The Lobbyists Register: GRACosway Pty Ltd.,” NSW Electoral Commisssion, September 11, 2023. Archived copy available at DeSmog.
2023AustraliaBHPGRACosway29Organisation Profile: GRACosway Pty Ltd.,” Australian Government Attorney-General’s Department, 2023. Archived September 15, 2023. Archive URL: https://archive.ph/P8M2U
2023AustraliaGlencoreGRACosway30Organisation Profile: GRACosway Pty Ltd.,” Australian Government Attorney-General’s Department, February 7, 2023. Archived September 15, 2023. Archive URL: https://archive.ph/P8M2U
2023SantosGRACosway31Directors & senior staff: Graham Campbell,” GRACosway, Accessed September 14, 2023. Archived image available at DeSmog. 
2023Alinta EnergyMarketforce32Alinta Energy ‘That’s Better’ 30 sec TVC,” Marketforce, Archived August 30, 2023. Archive URL: https://archive.ph/fNvHv
2023BrazilVibra EnergiaInPress Porter Novelli33Central de Mídia (Media Center),” Vibra Energia, Archived May 12, 2023. Archive URL: https://archive.ph/Kry5H
2023TurkeyTotalEnergiesOMD34EFFIE TÜRKİYE 2023 – KAZANANLAR,” Effie Awards Turkey, 2023. Archived June 27, 2023. Archive URL: https://archive.ph/Fg6Eq
2023EUTotalEnergiesPortland Communications35Portland PR Europe Limited,” Lobby Facts, August 28, 2023. Archived September 25, 2023. Archive URL: https://archive.ph/XNEsj
2023USAExelonSiegel+Gale36Powering a cleaner and brighter future by Siegel+Gale,” Indigo Design Awards, 2023. Archived September 25, 2023. Archive URL: https://archive.ph/SRiZ6
2023ItalyEniTBWA37Lorenzo Mosciatti. “Eni lancia la campagna pubblicitaria istituzionale,” Engage, December 22, 2022. Archived April 16, 2023. Archive URL: https://archive.ph/hGH9p
2023ThailandPTTTBWA38Kim Shaw. “TBWA\THAILAND CREATES ‘THE PLANT HEROES’ AR MOBILE GAME FOR PTT TO HELP SAVE THE WORLD,” Campaign Brief Asia, June 1, 2023. Archived June 1, 2023. Archive URL: https://archive.ph/Qm0cB
2023South AfricaSasolTBWA (yellowwood) 39Work: Clients,” Yellowwood, 2023. Archived September 26, 2023. Archive URL: https://archive.ph/A1PQn
2022USAExxonMobilThe Integer Group 40Effie Awards United States: Winners & Finalists,” page 9. The Effie Awards, 2022Archived May 20, 2022. 
2022IndiaExxonMobil22 Feet Tribal Worldwide 4122 Feet Tribal Worldwide. “ExxonMobil: Diwali,” Ads of the World, October 2022. Archived June 5, 2023. Archive URL: https://archive.ph/wOvOK
2022LatamYPF S.A.BBDO Argentina42BBDO E YPF PONEN LA TERCERA ESTRELLA,”  LatinSpots.com, December 26, 2022. Archived October 27, 2023. Archive URL: https://archive.ph/99RiH
2022ExxonMobilBBDO43Kim Shaw. “YOGI TAPANATI SIMBOLON SIGNS ON WITH BBDO INDONESIA AS NEW CREATIVE LEAD,” Campaign Brief Asia, November 3, 2022.  Archived December 2, 2022. Archive URL: https://archive.ph/0Wd0F
2022ArgentinaShellPHD Argentina44Shell eligió a PHD como agencia de medios,” Dossiernet, April 18, 2022. Archived September 12, 2023. Archive URL: https://archive.ph/crdpS
2022ColombiaOrganización TerpelSancho BBDO45Finalistas y Ganadores, Effie Awards Colombia 2022,” Effie Awards Colombia, 2022. Archived August 28, 2023. Archive URL: https://archive.ph/mr2z4
2022ColombiaEnelSancho BBDO46Los Sancho Runners iluminamos la ciudad en la carrera Enel X Night Race 10K,” Sancho BBDO Instagram Account, March 15, 2022. Archived October 29, 2023. Archive URL: https://archive.ph/TAv6U
2022EuropeRepsolDDB47REPSOL ELIGE A DDB COMO NUEVA AGENCIA CREATIVA,” LatinSpots.com, October 12, 2022. Archived October 12, 2022. Archive URL: https://archive.ph/690wo
2022North AmericaCanadian Energy CentreDDB Canada$4,588,11648Kevin McCauley. “Canadian Energy Centre Taps Omnicom’s DDB Unit,” O’Dwyer’s PR, March 28, 2022. Archived January 30, 2023. Archive URL: https://archive.ph/bUleM
2022PortugalGalp EnergiaBBDO49i-Brothers apresenta três novas contratações,” Marketeer, January 4, 2023. Archived January 4, 2023. Archive URL: https://archive.ph/yCd0E
2022ThailandBanchakDDB50Insight: Ogilvy, DDB, and Wunderman Thompson maintain top spots in R3 Worldwide’s June creative APAC rankings,” Adobo Magazine, August 19, 2022. Archived May 28, 2023. Archive URL: https://archive.ph/5y4Lk
2022IndiaGulf OilDDB Mudra51MS Dhoni stars in Gulf Oil campaigns for South India,” Exchange 4 Media, April 12, 2022. Archived March 24, 2023. Archive URL: https://archive.ph/12tFv
2022EuropeRepsolFleishman Hillard€10,000 – 24,99952Fleishman-Hillard: Financial Year Jan 2022 – Dec 2022,” EU Lobby Facts, 2023. Archived June 10, 2023. Archive URL: https://archive.ph/sSpFU
2022SLBFleishman Hillard53Experience: Fleishman Hillard,” Ronak Thakker’s LinkedIn Account, 2023. Archived October 30, 2023. Archive URL: https://archive.ph/25Jgi
2022Arrow EnergyGRACosway54Transparency Registry: Parliamentary Lobbying – Activity,” Australian Government Attorney-General’s Department, September 21, 2022. Archived September 15, 2023. Archive URL: https://archive.ph/uizrE
2022AustraliaHalliburtonGRACosway55The Lobbyists Register: GRACosway Pty Ltd.,” NSW Electoral Commisssion, September 11, 2023. Archived copy available at DeSmog.
2022AustraliaBHPGRACosway56Organisation Profile: GRACosway Pty Ltd.,” Australian Government Attorney-General’s Department, 2023. Archived September 15, 2023. Archive URL: https://archive.ph/P8M2U
2022AustraliaGlencoreGRACosway57Organisation Profile: GRACosway Pty Ltd.,” Australian Government Attorney-General’s Department, 2023. Archived September 15, 2023. Archive URL: https://archive.ph/P8M2U
2022SantosGRACosway58Clients: Santos,” GRACosway, Archived October 31, 2022. Archive URL: https://archive.ph/wNv2F
2022BrazilVibra EnergiaInPress Porter Novelli59Central de Mídia (Media Center),” Vibra Energia, Archived May 12, 2023. Archive URL: https://archive.ph/Kry5H
2022BHPOMD60Energy moves: Atomic 212 to retain Origin; OMD wins BHP in global shift; AGL decision extended,” Mumbrella, June 8th, 2022Archived September 15, 2023. Archive URL: https://archive.ph/X7lWM
2022British GasOMD612022 Media Agencies New Business League,” R3, August 2022. Archived March 23, 2023. Archive URL: https://archive.ph/EWNoo
2022AustraliaChevronOMD62Kim Shaw. “CHEVRON’S ‘ACTION FOR ACTIV DAY’ IN PARTNERSHIP WITH OMD WA AND NOVA RAISES $310,000,” Campaign Brief, July 4, 2023. Archived September 25, 2023. Archive URL: https://archive.ph/Bs54n
2022CanadaPetro-CanadaOMD63Jessica Baldachin. “Excited to announce that after 19 weeks of lectures and countless hours researching, designing and practicing… We won #OMDu!” Jessica Baldachin LinkedIn account, 2022. Archived September 25, 2023. Archive URL: https://archive.ph/V0Rr9
2022CanadaPetro-CanadaTBWA64Petro-Canada CareMakers Foundation: 24 Hours of Care,” Clio Health, 2023. Archived September 26, 2023. Archive URL: https://archive.ph/J889o
2022AsiaTowngasPHD65Karen Wong. “Towngas and PHD join hands to recreate ad song with local singers,” Marketing-Interactive, August 25, 2022. Archived January 11, 2023. Archive URL: https://archive.ph/KmDX5
2022UKBPPortland Communications66BP International Limited: Consultant lobbyists engaged in January to March 2022,” Office of the Registrar of Consultant Lobbyists, 2022. Archived September 25, 2023. Archive URL: https://archive.ph/1muOw
2022EUTotalEnergiesPortland Communications€10,000- 24,99967Portland PR Europe Limited,” Lobby Facts, August 28, 2023. Archived September 25, 2023. Archive URL: https://archive.ph/XNEsj
2022USAExelonSiegel+Gale68Exelon: Energizing a wave of innovation,” Siegel+Gale2023Archived March 30, 2023. Archive URL: https://archive.ph/R8CFH
2022ItalyEniTBWA69Catarina Varpi. “ENI, ON AIR LA NUOVA CAMPAGNA ISTITUZIONALE “COSA VUOI FARE DI GRANDE?” Engage, June 8, 2022. Archived September 25, 2023. Archive URL: https://archive.ph/TBNsF
2022South AfricaSasolTBWA (yellowwood) 70Work: Clients,” Yellowwood, 2023. Archived May 26, 2022. Archive URL: https://archive.ph/zAEZr
2021USAExxonMobilThe Integer Group 712021 Reggie Award Winners,” Association of National Advertisers, 2021. Archived May 30, 2023. Archive URL: https://archive.ph/OQXd7
2021IndiaExxonMobil22 Feet Tribal WorldWide/ DDB Mudra72DDB Mudra Group Launches The Phyllis India Project,” Campaign India, October 25, 2021. Archived February 1, 2023. Archive URL: https://archive.ph/oT43k
2021LatamYPF S.A.BBDO Argentina73YPF Serviclub y BBDO llevan música a todos los rincones de la Argentina,” Insider, November 14, 2021. Archived September 12, 2023. Archive URL: https://archive.ph/tqSdb
2021ExxonMobilImpact BBDO74Mobil 1 Ad Behind the Scenes,” Monkeys Facebook Account, September 29, 2021. Archived September 13, 2023. 
2021ExxonMobilRAPP75Esso LPG,” RAPP, 2021. Archived February 22, 2024. Archive URL: https://archive.ph/WOoT6
Select Clients,” RAPP, Archived June 28, 2021Archive URL: https://archive.ph/yFeh4
2021ColombiaOrganización TerpelSancho BBDO76Effie Awards Colombia 2021: la lista completa de ganadores” Insider, September 9, 2021. Archived September 12, 2023. Archive URL: https://archive.ph/mr2z4
2021IndiaGulf OilDDB Mudra77Kim Shaw. “CRICKET LEGEND MS DHONI TAKES A TRIP DOWN MEMORY LANE WITH HIS YOUNGER SELF IN GULF OIL INDIA’S LATEST SPOT VIA DDB MUDRA GROUP INDIA,” Campaign Brief Asia, April 7, 2021. Archive URL: https://archive.ph/eKqxE 
2021EuropeUniperFleishman Hillard78FLEISHMAN-HILLARD ID CARD,” Association of Acredited Public Policy Advocates to the European Union, May 2, 2021. Archived June 22, 2021. Archive URL: https://archive.ph/u3Xev
2021AustraliaHalliburtonGRACosway79The Lobbyists Register: GRACosway Pty Ltd.,” NSW Electoral Commisssion, September 11, 2023. Archived copy available at DeSmog.
2021AustraliaBHPGRACosway80Organisation Profile: GRACosway Pty Ltd.,” Australian Government Attorney-General’s Department, 2023. Archived September 15, 2023. Archive URL: https://archive.ph/P8M2U
2021SantosGRACosway81Ad agencies in Australia singled out for fossil fuel work,” AdNews, September 27, 2021. Archived August 9, 2022. Archive URL: https://archive.ph/4jacu
2021Alinta EnergyMarketforce82Gavin Repton, Location Sound Recordist,” RMK Crew, 2022. Archived September 15, 2023. Archive URL: https://archive.ph/O7LR2
2021BrazilVibra EnergiaInPress Porter Novelli83Vibra Energia: nova identidade da BR Distribuidora alia energia e brasilidade,” Vibra Energiac. 2021. Archived August 22, 2021. 
2021BHPOMD84Energy moves: Atomic 212 to retain Origin; OMD wins BHP in global shift; AGL decision extended,” Mumbrella, June 8th, 2022Archived September 15, 2023. Archive URL: https://archive.ph/X7lWM
2021AustraliaChevronOMD85Emma Shephard. “OMD Brisbane wins Chevron Australia Downstream media account,” Mumbrella, September 6, 2021. Archived July 22, 2022. Archive URL: https://archive.ph/azhLn
2021CanadaPetro-CanadaOMD86David Brown. “Why Petro-Canada is celebrating coaches for the Olympics,” The Message, in association with Campaign, August 4, 2021Archived June 8, 2023. Archive URL: https://archive.ph/qxlVn
2021CanadaPetro-CanadaTBWA87David Brown. “Why Petro-Canada is celebrating coaches for the Olympics,” The Message, in association with Campaign, August 4, 2021Archived June 8, 2023. Archive URL: https://archive.ph/qxlVn
2021AsiaTowngasPHD88Simon Yuen. “PHD Hong Kong rolls out branded content syncs within sitcom,” Marketing-Interactive, February 10, 2021. Archived June 18, 2021. Archive URL: https://archive.ph/zbKmX
2021ItalyEniTBWA89TBWA\Italia firma la campagna per l’evoluzione delle Eni Station: non solo rifornimento, ma un mondo pieno di servizi,” VNA, June 15, 2021. Archived September 25, 2023. Archive URL: https://archive.ph/Qr2Xu
2021SingaporeGenecoTBWA90Akanksha Nair,” Akanksha Nair’s LinkedIn Account, 2023. Archived September 26, 2023. Archive URL: https://archive.ph/O34Gm
2021South AfricaSasolGrid Worldwide91Simone Puterman. “MarkLives Agency Revenue Rankings 2021,” Mark Lives, November 11, 2021. Archived February 7, 2023. Archive URL: https://archive.ph/TiYuR
2020USAExxonMobilThe Integer Group 922020 District 10 American Advertising Awards Winners,” American Advertising Awards, 2020. Archived October 20, 2023
2020LatamYPF S.A.BBDO Argentina93YPF – Freestyle,” BBDO Argentina Youtube Account, July 13, 2020. Archived September 12, 2023. “Diente 2020: BBDO resultó agencia del año en el premio anual del Círculo de Creativos Argentinos,” Adlatina, December 2, 2020. Archive URL: https://archive.ph/5Kn1A
2020IndiaExxonMobilBBDO India94Exxon Mobil’s Lockdown Lessons Help Drivers Get Around Safer,” Little Black Book Online, July 1, 2020. Archived October 27, 2023. Archive URL: https://archive.ph/QoQnG
2020ExxonMobilRAPP95In honor of #WomensHistoryMonth we’re continuing to feature some of our fierce and inspiring client partners!” RAPP Worldwide Facebook Account, March 27, 2020. Archived .pdf available at DeSmog. 
2020ColombiaOrganización TerpelSancho BBDO96Finalistas 2020: Insane Helmets, cascos que te volarán la cabeza; Moteros con causa,” Effie Latin America, 2020.  Archived May 9, 2021. Archive URL: https://archive.ph/ZH0nr
2020ColombiaMobilSancho BBDO97Finalistas 2020: Insane Helmets, cascos que te volarán la cabeza; Moteros con causa,” Effie Latin America, 2020.  Archived May 9, 2021. Archive URL: https://archive.ph/ZH0nr
2020PortugalGalp EnergiaDDB Portugal98Experience: Senior Account Manager, DDB Portugal,” Martina Sousa LinkedIn account, 2023. Archived October 29, 2023. Archive URL: https://archive.ph/oszuY 99Luciane Alvim. “Changers,” Behance, October 11, 2020. Archived September 13, 2023. Archive URL: https://archive.ph/x24BY 
2020IndiaGulf OilDDB Mudra100Effie India 2020 – Results,” The Advertising Club, 2020. Archived December 6, 2020. Archive URL: https://archive.ph/OYjEi
2020AustraliaHalliburtonGRACosway101The Lobbyists Register: GRACosway Pty Ltd.,” NSW Electoral Commisssion, September 11, 2023. Archived copy available at DeSmog.
2020AustraliaBHPGRACosway102Organisation Profile: GRACosway Pty Ltd.,” Australian Government Attorney-General’s Department, 2023. Archived September 15, 2023. Archive URL: https://archive.ph/P8M2U
2020SantosGRACosway103Compton School: Our People,” Compton School, c. 2020. Archived September 15, 2023. 
2020Alinta EnergyGRACosway104Alinta Energy: Moving Truck,” Marketforce Groupc. 2020. Archived February 28, 2023. Archive URL: https://archive.ph/K4Pnx
2020CanadaPetro-CanadaTBWA105Tam-Tam\TBWA : La bienveillance avant tout !” Le Bec, June 22, 2020. Archived August 20, 2020. Archive URL: https://archive.ph/Pars2
2020ItalyEniTBWA106(Press Release). “Eni finds a more innovative way to talk about energy on the internet,” Eni, February 7, 2020. Archived December 1, 2020. Archive URL: https://archive.ph/t5Sty
2020USAAmerican Petroleum InstituteGSD&M107Emily Atkin. “Big Oil’s new climate campaign mimics liberal groups and NASA,”  Heated, January 29, 2020. Archived December 31, 2021. Archive URL: https://archive.is/fyEQX 
2020USAAmerican Public Gas AssociationPorter Novelli$284,773.00108Department of the Treasury Internal Revenue Service. “American Public Gas Association: Full text of “Full Filing” for fiscal year ending Dec. 2020,” Pro Publica, 2021. 
2019GlobalTribal Worldwide109WARC Awards for Effectiveness: 2021 Collaboration & Culture Judges,” WARC, 2021. Archived March 3, 2021. Archive URL: https://archive.ph/lsqWA
2019IndiaExxonMobil22 Feet Tribal Worldwide110Campaign: ExxonMobil – Poocha Kyun Nahi,” 22 Feet Tribal Worldwide, 2019. Archived June 9, 2023. Archive URL: https://archive.ph/JxSB8
2019LatamYPF S.A.BBDO Argentina111YPF Y BBDO PRESENTAN SU TRABAJO PARA LA COPA AMÉRICA “NUNCA DEJAMOS DE CREER” TotalMedios, May 27, 2019. Archived May 27, 2023. Archive URL: https://archive.ph/3wAcz
2019USAExxonMobilBBDO112ExxonMobil: Miniature Science by BBDO New York,” The Drum, November 2019. Archived September 2, 2023. Archive URL: https://archive.ph/0zTsD
2019BrazilSupergasbrasRAPP113SuperGasbras: #GiftsfortheFuture,” Ads of the World, January 1, 2019. Archived September 28, 2022. Archive URL: https://archive.ph/zvuIU
2019ColombiaOrganización TerpelSancho BBDO114Finalistas 2019: De camioneros a protagonistas de novela,” Effie Latin America, 2019. Archived March 21, 2023. Archive URL: https://archive.ph/vuRwN
2019ColombiaEcopetrolSancho BBDO115Sancho BBDO. “Ecopetrol: Coral Pipes,” Ads of the World, August 2019. Archived September 12, 2023. Archive URL: https://archive.ph/QRYtI 116EcoPetrol: De Todos, Para Todos,” Effie Awards Colombia, 2019. Archived October 29, 2023. Archive URL: https://archive.ph/dc4Ag 
2019IndiaGulf Oil DDB Mudra117Effie India 2019 – Results,” The Advertising Club, 2019. Archived May 17, 2021. Archive URL: https://archive.ph/PZdbT
2019AustraliaHalliburtonGRACosway118The Lobbyists Register: GRACosway Pty Ltd.,” NSW Electoral Commisssion, September 11, 2023. Archived copy available at DeSmog.
2019AustraliaBHPGRACosway119Organisation Profile: GRACosway Pty Ltd.,” Australian Government Attorney-General’s Department, 2023. Archived September 15, 2023. Archive URL: https://archive.ph/P8M2U
2019Karoon EnergyGRACosway120(Press Release). “Karoon Energy Ltd signs binding Baúna Sale and Purchase Agreement,” Karoon Energy Ltd, July 25, 2019. Archived March 12, 2023. Archive URL: https://archive.ph/iYu00/image
2019SantosGRACosway121Our Clients,” GRACosway, Archived Febraury 26, 2019. Archive URL: https://archive.ph/z5Klt
2019Alinta EnergyMarketforce122Ricki Green. “A FIRST FOR AN ENERGY RETAILER: ALINTA ENERGY AND MARKETFORCE HELP WEST AUSSIES MOVE HOME,” Campaign Brief, October 22, 2019. Archived October 22, 2019. Archive URL: https://archive.ph/D9z6r 
2019CanadaPetro-CanadaOMD123Chris Powell. “Petro-Canada unveils ‘Canada’s Electric Highway’,” The Message, September 19, 2019. Archived June 8, 2023. Archive URL: https://archive.ph/bC09s
2019ItalyEniTBWA124TBWA interpreta l’energia per il nuovo Flagship Store Eni gas e luce a Milano,” VNA, October 7, 2019. Archived June 10, 2023. Archive URL: https://archive.ph/hGH9p
2019SingaporeGenecoTBWA125Power the Change,” Spikes Asia, 2019. Archived September 26, 2023. Archive URL: https://archive.ph/yJKvO
2019USAAmerican Petroleum InstituteGSD&M$21,597,605.00126Emily Atkin. “Big Oil’s new climate campaign mimics liberal groups and NASA,”  Heated, January 29, 2020. Archived December 31, 2021. Archive URL: https://archive.is/fyEQX 
2019USAAmerican Petroleum InstituteDDC Public Affairs$4,511,608.00127Department of the Treasury Internal Revenue Service. “American Petroleum Institute: Full text of “Full Filing” for fiscal year ending Dec. 2019,” Pro Publica, 2020. Archived .pdf available at DeSmog.
2019USANational Association of Manufacturers DDC Public Affairs$966,500.00128Department of the Treasury Internal Revenue Service. “National Association Of Manufacturers Of The USA: Full text of “Full Filing” for fiscal year ending Dec. 2019,” Pro Publica, 2020. 
2019USAAmerican Public Gas AssociationPorter Novelli$418,699.00129Department of the Treasury Internal Revenue Service. “American Public Gas Association: Full text of “Full Filing” for fiscal year ending Dec. 2020,” Pro Publica, 2021. 
2018AsiaExxonMobilTribal Worldwide/ DDB130(Press Release). “DDB, Tribal Sweep Marketing Excellence Awards And Named Mumbrella Agency Of The Year 2018,” Omnicom Group, November 19, 2018. Archived May 25, 2023. Archive URL: https://archive.ph/O1Ftz
2018AustraliaExxonMobilDDB (New Zealand/Melbourne) 131MOBIL ‘THE MARCH‘,” Spikes Asia, 2018. Archived September 12, 2023. Archive URL: https://archive.ph/ZJXDr
2018ExxonMobilBBDO132Andrew McMains. “BBDO Wins Bulk of ExxonMobil’s Global Creative Business,” AdWeek, November 3rd, 2011. Archived URL: https://archive.ph/tMMFS
2018BrazilSupergasbrasRAPP133(Press Release). “RAPP BRAZIL WINS 2018 DIGITAL AGENCY OF THE YEAR,” RAPP, 2018. Archived May 21, 2022. Archive URL: https://archive.ph/6wKCp
2018IndiaGulf OilDDB Mudra134MS Dhoni, Gulf Oil bat for road safety in new spot,” Best Media Info, August 7, 2018. Archived October 29, 2023. Archive URL: https://archive.ph/7hyb4
2018AustraliaHalliburtonGRACosway135CHANGE OF DETAILS FORM SOUTH AUSTRALIAN REGISTER OF LOBBYISTS, Business Registration Details, Business Entity Name: GRACosway Pty Ltd.,” South Australia Department of the Premier and Cabinet, April 24, 2018. Archived May 11, 2018. 
2018AustraliaBHPGRACosway136CHANGE OF DETAILS FORM SOUTH AUSTRALIAN REGISTER OF LOBBYISTS, Business Registration Details, Business Entity Name: GRACosway Pty Ltd.,” South Australia Department of the Premier and Cabinet, April 24, 2018. Archived May 11, 2018. 
2018SantosGRACosway137Our Clients,” GRACosway, Archived March 10, 2018. Archive URL: https://archive.ph/moFoP
2018Alinta EnergyMarketforce1382019 FINALIST OTHER SERVICES, AUSTRALIA: Alinta Energy: We give it to you straight,” Effie, 2019. Archived September 15, 2023. Archive URL: https://archive.ph/GlCsm
2018CanadaPetro-CanadaOMD,139Justin Dallaire. “Petro-Canada invites you to ‘Live by the Leaf’,” Strategy, August 10, 2018. Archived July 7, 2022. Archive URL: https://archive.ph/0vZ2n
2018CanadaPetro-CanadaTBWA140Justin Dallaire. “Petro-Canada invites you to ‘Live by the Leaf’,” Strategy, August 10, 2018. Archived July 7, 2022. Archive URL: https://archive.ph/0vZ2n
2018ItalyEniTBWA141Italian Petrol Station ENI Celebrates 150 Grams of Footballing History,” Little Black Book, July 20, 2018. Archived September 25, 2023. Archive URL: https://archive.ph/wVEir
2018SingaporeGenecoTBWA142Geneco taps on TBWA’s Disruption Consulting arm for brand strategy duties,” Marketing Interactive, July 18, 2018. Archived September 23, 2020. Archive URL: https://archive.ph/K8YjB
2018USAAmerican Petroleum InstituteGSD&M$31,898,809.00143Department of the Treasury Internal Revenue Service. “American Petroleum Institute: Full text of “Form 990” for fiscal year ending Dec. 2018,” Pro Publica, 2019. Archived .pdf available at DeSmog. 
2018USAAmerican Petroleum InstituteDDC Public Affairs$7,735,244.00144Department of the Treasury Internal Revenue Service. “American Petroleum Institute: Full text of “Full Filing” for fiscal year ending Dec. 2018,” Pro Publica, 2019. Archived .pdf available at DeSmog.
2018USANational Association of Manufacturers DDC Public Affairs$1,069,650.00145Department of the Treasury Internal Revenue Service. “National Association Of Manufacturers Of The USA: Full text of “Full Filing” for fiscal year ending Dec. 2018,” Pro Publica, 2019. 
2018USAEdison Electric InstituteDDC Public Affairs$549,616146Department of the Treasury Internal Revenue Service. “Edison Electric Institute: Full text of “Form 990” for fiscal year ending Dec. 2018,” Pro Publica, 2018. 
2018USANational Cattleman’s Beef AssociationKetchum$1,593,713147National Cattleman’s Beef Association,” DeSmog, 2023. 
2017Europe/UK ExxonMobil (Esso)Adam & Eve DDB148Campaign Spotlight: adam&eveDDB tell the story of ‘The Reindeer Princess’ to show Esso’s role in serving remote communities in new campaign,” adobo magazine, December 26, 2017. Archived October 29, 2023. Archive URL: https://archive.ph/6ker9
2017ColombiaExxonMobilDDB149“ExxonMobil: Paisa, Llanos, Costa, Andino, Choco,” Ads of the World, March 2017. Archived May 28, 2023. Archive URL: https://archive.ph/xwGhZ
2017ExxonMobilAMV BBDO150Exxon Mobil: The Dot by AMV BBDO,” Creative Works, January 2017. Archived January 9, 2017. Archive URL: https://archive.ph/AbexF
2017BrazilSupergasbrasRAPP151Supergasbras: Oven Messages,” Ads of the World, December 2017. Archived November 30, 2022. Archive URL: https://archive.ph/ydDz3
2017IndiaGulf OilDDB Mudra152Gulf Oil celebrates partnership with Manchester United in new campaign,” Ad Gully, September 5, 2017. Archived June 24, 2021. Archive URL: https://archive.ph/72T3E
2017AustraliaHalliburtonGRACosway153The Lobbyists Register: GRACosway Pty Ltd.,” NSW Electoral Commission, September 11, 2023. Archived copy available at DeSmog.
2017SantosGRACosway154Our Clients,” GRACosway, Archived February 15, 2017. Archive URL: https://archive.ph/uagOL
2017CanadaPetro-CanadaTBWA155Brett Blackwell Shoots Muddy Dogs and Messy Spills for Petro Canada Campaign,” Little Black Book, November 9, 2017. Archived May 27, 2023. Archive URL: https://archive.ph/UCWEF
2017ItalyEniTBWA156ENI STATION,” DANIELE PIERGIOVANNI, 2017. Archived September 25, 2023. Archive URL: https://archive.ph/6Zsff
2017USAAmerican Petroleum InstituteGSD&M$30,396,324.00157AMERICAN PETROLEUM INSTITUTE – POWER PAST IMPOSSIBLE,” Ad Age, February 5, 2017. Archived April 1, 2023. Archive URL: https://archive.ph/I1WiL
2017USAAmerican Petroleum InstituteDDC Public Affairs$6,922,626.00158Department of the Treasury Internal Revenue Service. “American Petroleum Institute: Full text of “Full Filing” for fiscal year ending Dec. 2017,” Pro Publica, 2018. Archived .pdf available at DeSmog.
2017USAEdison Electric InstituteDDC Public Affairs$941,902159Department of the Treasury Internal Revenue Service. “Edison Electric Institute: Form 990-O for period ending December 2017,” Pro Publica, 2018. Archived .pdf available at DeSmog.
2017USAAmerican Gas AssociationDDC Public Affairs$4,526,136.00160Steve Horn. “Here’s the PR Firm Behind ‘Your Energy America’ Front Group Pushing Atlantic Coast Pipeline,” DeSmog, June 14, 2017. Department of the Treasury Internal Revenue Service. “American Gas Association: Full text of “Full Filing” for fiscal year ending Dec. 2017,” Pro Publica, 2018. 
2017AustraliaShellMarketforce161V-POWER VR PITSTOP,” Marketforce Groupc. 2017. Archived March 22, 2023. Archive URL: https://archive.ph/hz6Ex
2017USANational Cattleman’s Beef AssociationKetchum$3,267,158162National Cattleman’s Beef Association,” DeSmog, 2023. 
2016Europe/UK ExxonMobil (Esso)Adam & Eve DDB163Esso “Sophie’s journey” by Adam & Eve/DDB,” Campaign, July 19, 2016. Archived October 27, 2023. Archive URL: https://archive.ph/0qmDA
2016ColombiaExxonMobilDDB164ExxonMobil: Sugar Wings,” Ads of the World, November 2016. Archived April 1, 2023. Archive URL: https://archive.ph/TgkfP
2016ExxonMobilBBDO165Patrick Coffee. “We Hear: ExxonMobil Moves a Portion of Its Brand Work from DDB to BBDO,” AdWeek, December 15, 2016. Archived .pdf available at DeSmog. 
2016ExxonMobilAMV BBDO166Small Things Make A Big Difference In New AMV BBDO Campaign For ExxonMobil,” Little Black Book Online, November 18, 2016. Archived May 30, 2023. 
2016ColombiaEcopetrolSancho BBDO167Los millonarios contratos de SANCHO BBDO,” La W Radio, March 9, 2017. Archived March 10, 2017. Archive URL: https://archive.ph/qBqsy
2016AustraliaHalliburtonGRACosway168The Lobbyists Register: GRACosway Pty Ltd.,” NSW Electoral Commission, September 11, 2023. Archived copy available at DeSmog.
2016SantosGRACosway169Our Clients,” GRACosway, Archived May 25, 2016. Archive URL: https://archive.ph/MmulD
2016CanadaPetro-CanadaOMD170Sonya Fatah. “Petro-Can fuels up a new branded content strategy,” Media in Canada, December 14, 2015. Archived August 19, 2022. Archive URL: https://archive.ph/Rk73l
2016CanadaPetro-CanadaTBWA171Josh Kolm. “Petro-Canada looks to the next Team Canada,” Strategy, August 18, 2016. Archived August 18, 2016. Archive URL: https://archive.ph/8VPhS
2016USAAmerican Petroleum InstituteDDC Public Affairs$6,738,577.00172Department of the Treasury Internal Revenue Service. “American Petroleum Institute: Full text of “Full Filing” for fiscal year ending Dec. 2016,” Pro Publica, 2017. Archived .pdf available at DeSmog.
2016USAACCCE (now America’s Power)DDC Public Affairs$1,093,877173American Coalition for Clean Coal Electricity,” DeSmog. 
2016USAEdison Electric InstituteDDC Public Affairs$1,086,988.00174Department of the Treasury Internal Revenue Service. “Edison Electric Institute: Full text of “Form 990” for fiscal year ending Dec. 2016,” Pro Publica, 2017. Archived .pdf available at DeSmog. 
2016USANational Cattleman’s Beef AssociationKetchum$2,319,779175National Cattleman’s Beef Association,” DeSmog, 2023. 
2015ExxonMobilBBDO176Andrew McMains. “BBDO Wins Bulk of ExxonMobil’s Global Creative Business,” AdWeek, November 3rd, 2011. Archived URL: https://archive.ph/tMMFS
2015IndiaGulf OilDDB Mudra177Gulf Oil- Pick up your ride campaign by DDB Mudra West,” DDB Mudra Youtube Account, July 2, 2015. Archived October 30, 2023. Archive URL: https://archive.ph/Hff0D
2015AustraliaHalliburtonGRACosway178Organisation Profile: GRACosway Pty Ltd.,” Australian Government Attorney-General’s Department, February 7, 2023. Archived September 15, 2023. Archive URL: https://archive.ph/P8M2U
2015SantosGRACosway179Clients: Santos,” GRACosway, Archived March 21, 2015. Archive URL: https://archive.ph/WXlJi
2015CanadaPetro-CanadaOMD180Val Maloney. “OMD picks up Petro-Canada,” Media in Canada, October 15, 2014. Archived May 24, 2022. Archive URL: https://archive.ph/M9pDb
2015CanadaPetro-CanadaTBWA181Val Maloney. “OMD picks up Petro-Canada,” Media in Canada, October 15, 2014. Archived May 24, 2022. Archive URL: https://archive.ph/M9pDb
2015ItalyEniTBWA182Nuova campagna pubblicitaria TBWA\Italia per Eni,” Spot and Web, December 21, 2015. Archived August 2, 2016. Archive URL: https://archive.ph/kcP1h
2015USAAmerican Petroleum InstituteGSD&M183Energy Tomorrow TV Commercial, ‘Energy Superpower’,” iSpot.TV, January 19, 2015. Archived March 17, 2016. Archive URL: https://archive.is/0n17N
2015USAAmerican Petroleum InstituteDDC Public Affairs$7,466,543.00184Department of the Treasury Internal Revenue Service. “American Petroleum Institute: Full text of “Full Filing” for fiscal year ending Dec. 2015,” Pro Publica, 2016. Archived .pdf available at DeSmog. 
2015USAACCCE (now America’s Power)DDC Public Affairs$387,902185American Coalition for Clean Coal Electricity,” DeSmog. 
2015USANational Association of Manufacturers DDC Public Affairs$1,582,784.00186Department of the Treasury Internal Revenue Service. “National Association Of Manufacturers Of The Usa: Full text of “Form 990” for fiscal year ending Dec. 2015,” Pro Publica, 2016Archived .pdf available at DeSmog. 
2015USAExxonMobilKetchum187Mark Renfree. “How Agencies Helped ExxonMobil Excite Young Audiences About Engineering,” PR News Online, July 31, 2015. Archived February 8, 2023. Archive URL: https://archive.ph/5pcMh
2015USANational Cattleman’s Beef AssociationKetchum$3,151,996188National Cattleman’s Beef Association,” DeSmog, 2023. 
2014ExxonMobilTribal Worldwide189Tribal Worldwide London Boosts Team with Two New Directors,” Little Black Book Online, September 23, 2014. Archived September 24, 2021. Archive URL: https://archive.ph/4bzht
2014ExxonMobilBBDO190Andrew McMains. “BBDO Wins Bulk of ExxonMobil’s Global Creative Business,” AdWeek, November 3rd, 2011. Archived URL: https://archive.ph/tMMFS
2014AustraliaHalliburtonGRACosway191Organisation Profile: GRACosway Pty Ltd.,” Australian Government Attorney-General’s Department, Febraury 7, 2023. Archived September 15, 2023. Archive URL: https://archive.ph/P8M2U
2014CanadaPetro-CanadaOMD192Val Maloney. “OMD picks up Petro-Canada,” Media in Canada, October 15, 2014. Archived May 24, 2022. Archive URL: https://archive.ph/M9pDb
2014CanadaPetro-CanadaTBWA193Val Maloney. “OMD picks up Petro-Canada,” Media in Canada, October 15, 2014. Archived May 24, 2022. Archive URL: https://archive.ph/M9pDb
2014AsiaTowngasPHD194Towngas puts family at the heart of new branding initiative,” Marketing-Interactive, April 15, 2014.  Archived February 24, 2020. Archive URL: https://archive.ph/erz1t
2014ItalyEniTBWA195Nuova campagna pubblicitaria TBWA\Italia per Eni,” Spot and Web, December 21, 2015. Archived August 2, 2016. Archive URL: https://archive.ph/kcP1h
2014USAAmerican Petroleum InstituteGSD&M196Energy Tomorrow TV Spot, ‘Do You Own An Oil Company?’” iSpot.tv, April 21, 2014. Archived November 29, 2020. Archive URL: https://archive.is/h1Dmr
2014USAAmerican Petroleum InstituteDDC Public Affairs$6,961,184.00197Department of the Treasury Internal Revenue Service. “American Petroleum Institute: Full text of “Form 990” for fiscal year ending Dec. 2014,” Pro Publica, 2015. Archived .pdf available at DeSmog. 
2014USAEdison Electric InstituteDDC Public Affairs$1,326,106.00198Department of the Treasury Internal Revenue Service. “Edison Electric Institute: Full text of “Form 990” for fiscal year ending Dec. 2014,” Pro Publica, 2015. Archived .pdf available at DeSmog. 
2014USAAmerica’s Natural Gas AlliancePorter Novelli$683,645.00199Department of the Treasury Internal Revenue Service. “America’s Natural Gas Alliance: Return of Organization Exempt From Income Tax,” IRS, 2014. Archived .pdf available at DeSmog. 
2014USAExxonMobilKetchum200Molly Taft. “The PR Firms Doing Big Oil’s Dirty Work,” Gizmodo, December 1, 2021. Archived May 31, 2023. Archive URL: https://archive.ph/I65Tj
2014USANational Cattleman’s Beef AssociationKetchum$3,193,484201National Cattleman’s Beef Association,” DeSmog, 2023. 
2013ExxonMobilDDB Worldwide202Christie Giera. “DDB Worldwide & Tribal Worldwide Announce Participation in Creative Week 2013,” Omnicom Group, May 7 2013. Archived September 11, 2023. Archive URL: https://archive.ph/u8wiM
2013ExxonMobilAMV BBDO203AMV BBDO. “Mobil 1: Get Personal,” Ads of the World, April 2013. Archived November 30, 2022. Archive URL: https://archive.ph/Z0cM1
2013AustraliaHalliburtonGRACosway204Organisation Profile: GRACosway Pty Ltd.,” Australian Government Attorney-General’s Department, February 7, 2023. Archived September 15, 2023. Archive URL: https://archive.ph/P8M2U
2013ItalyEniTBWA205Campagna eni – Rethink energy – spot 60″,” ADVexpressTV Youtube Account, September 27, 2013. Archived October 29, 2023. Archive URL: https://archive.ph/7YITe
2013USAAmerican Petroleum InstituteDDC Public Affairs$5,553,397.00206Department of the Treasury internal Revenue Service. “American Petroleum Institute: Form 990-O for period ending December 2013,” Pro Publica, 2014. Archived .pdf available at DeSmog.
2013USAExelonDDC Public Affairs207Front Group Websites Hosted by DDC Advocacy,” Climate Investigations CenterArchived May 19, 2023. Archive URL: https://archive.ph/kRvyn
2013USANational Cattleman’s Beef AssociationKetchum$3,172,069208National Cattleman’s Beef Association,” DeSmog, 2023. 
2012GlobalExxonMobilBBDO209Andrew McMains. “BBDO Wins Bulk of ExxonMobil’s Global Creative Business,” AdWeek, November 3rd, 2011. Archived URL: https://archive.ph/tMMFS
2012ColombiaEcopetrolSancho BBDO210Ecopetrol: 60th Anniversary,” Shots, February 20, 2012. Archived October 27, 2023. Archive URL: https://archive.ph/8aDlK
2012AustraliaHalliburtonGRACosway211Organisation Profile: GRACosway Pty Ltd.,” Australian Government Attorney-General’s Department, February 7, 2023. Archived September 15, 2023. Archive URL: https://archive.ph/P8M2U
2012USAAmerican Petroleum InstituteGSD&M212American Petroleum Institute Natural Gas TV Spot, ‘Look Down’,” iSpot.TV, November 8th, 2012. Archived October 7, 2020. Archive URL: https://archive.ph/VHelB
2012USAAmerican Petroleum InstituteDDC Public Affairs$5,529,594.00213Department of the Treasury Internal Revenue Service. “American Petroleum Institute: Form 990-O for period ending December 2012,” Pro Publica, 2013. 
2012USAEdison Electric InstituteDDC Public Affairs$548,163214Department of the Treasury Internal Revenue Service. “Edison Electric Institute: Form 990-O for period ending December 2012,” Pro Publica, 2013. Archived .pdf available at DeSmog.  
2012USANational Cattleman’s Beef AssociationKetchum$1,016,851215National Cattleman’s Beef Association,” DeSmog, 2023. 
2012USANational Cattleman’s Beef AssociationKetchum$3,199,807216National Cattleman’s Beef Association,” DeSmog, 2023. 
2011ColombiaOrganización TerpelSancho BBDO217Preestreno de Sancho BBDO para Terpel,” Adlatina, February 28, 2011. Archived September 12, 2023. Archive URL: https://archive.ph/ftf8t
2011USAAmerican Petroleum InstituteDDC Public Affairs$4,089,200.00218Department of the Treasury Internal Revenue Service. “American Petroleum Institute: Form 990-O for period ending December 2011,” Pro Publica, 2012. Archived .pdf available at DeSmog.
2011USANational Cattleman’s Beef AssociationKetchum$2,729,156219National Cattleman’s Beef Association,” DeSmog, 2023. 
2010USANational Cattleman’s Beef AssociationKetchum$1,924,004220National Cattleman’s Beef Association,” DeSmog, 2023. 
2009USANational Cattleman’s Beef AssociationKetchum$1,859,935221National Cattleman’s Beef Association,” DeSmog, 2023. 
2008ExxonMobilRAPP222DM Leader Rapp Named on Ad Age “A-List”,” PR Web, February 8, 2009. Archived September 22, 2009. Archive URL: https://archive.ph/vghEJ
2007ItalyEniTBWA223Eni Print YOU & AGIP by Eni Div. Refining/marketing,” AdsSpot, May 2007. Archived September 25, 2023. Archive URL: https://archive.ph/nsUBc
2001ExxonMobilRAPP224MAIR NAMED CEO OF RAPP COLLINS WORLDWIDE’S NY OFFICE,” Chief Marketer, April 12, 2001. Archived September 27, 2023. Archive URL: https://archive.ph/4Tn2m

Leadership

Board of Directors

Role202320222021202020192018
John D. WrenChairman & CEOYYYYYY
Mary C. ChoksiBoard MemberYYYYYY
Leonard S. Coleman, Jr. Board MemberYYYYYY
Mark D. GersteinBoard MemberYY
Ronnie S. HawkinsBoard MemberYYYYYY
Deborah J. KissireBoard MemberYYYYYY
Gracia C. MartoreBoard MemberYYYYYY
Patricia Salas PinedaBoard MemberYY
Linda Johnson RiceBoard MemberYYYYYY
Valerie M. WilliamsBoard MemberYYYYYY
Y= Yes on board of directors for given year

Actions

March 18, 2022

DDB Canada filed documents with the U.S. Department of Justice under the Foreign Agent Registration Act indicating that it had begun a public relations campaign to “[i]nfluence American public opinion with respect to the Canadian oil and gas industry” on behalf of the Canadian Energy Centre (CEC). DDB Canada created print ads that promoted Canada’s oil and gas industry as a “global leader in environment, social and governance (ESG) standards.”225U.S. Department of Justice. “Look North. For energy security,” U.S. Department of Justice Foreign Agent Registration Act Filings, received March 24, 2022. Archived April 19, 2022. Archive URL: https://archive.ph/H6mB9 Another ad said “The world still needs oil – and will for decades to come.” These print ads ran in U.S. news outlets including the Wall Street Journal, The New York Times, The Washington Post, the Chicago Tribune, and the Houston Chronicle. DDB Canada noted in the documents filed with the Department of Justice that it spent over $2 million placing ads in newspapers.226U.S. Department of Justice. “OMB No. 1124-0002; Expires July 31, 2023, Supplemental Statement
Pursuant to the Foreign Agents Registration Act of 1938, as amended, for six month period ending 09/30/2022,
Name of Registrant DDB Canada,” U.S. Department of Justice Foreign Agent Registration Act Filings, received October 29, 2022. Archived November 21, 2022. Archived .pdf available at DeSmog.
 

As part of the campaign, DDB Canada updated the website Canadaisthesolution.com, which touted the Canadian oil and gas industry’s investment in “clean technology,” including carbon capture and storage.227Canada is a leader in clean technology,” Canada is the Solution, 2023. Archived August 14, 2023. Archive URL: https://archive.ph/Ib0h4 In March 2022, DDB updated the website to say “Transitioning to a low carbon future will be led by the energy industry.”228Canada is a leader in clean technology,” Canada is the Solution, 2022. Archived March 29, 2022. Archive URL: https://archive.ph/Ib0h4

229U.S. Department of Justice. “Look North. For energy security,” U.S. Department of Justice Foreign Agent Registration Act Filings, received March 24, 2022. Archived April 19, 2022. Archive URL: https://archive.ph/H6mB9 

Advertisements created by DDB Canada for the Canadian Energy Centre, 2022.

December 15, 2021

The CEC hired DDB Canada to promote Canadian oil and gas.230U.S. Department of Justice. “OMB No. 1124-0006; Expires July 31, 2023, Exhibit A to Registration Statement Pursuant to the Foreign Agents Registration Act of 1938, as amended, registrant DDB Canada, received 03/18/2022,” U.S. Department of Justice Foreign Agent Registration Act Filings, March 18, 2022.  The contract between DDB Canada and the CEC, made public through regular filings under the U.S. Department of Justice Foreign Agent Registration Act, stated DDB Canada “will develop and create consumer-direct strategic marketing campaigns that are emotional and compelling in order to measurably change perceptions about Canada’s energy sector.”231U.S. Department of Justice. “OMB No. 1124-0006; Expires July 31, 2023, Exhibit A to Registration Statement Pursuant to the Foreign Agents Registration Act of 1938, as amended, registrant DDB Canada, received 03/18/2022,” U.S. Department of Justice Foreign Agent Registration Act Filings, March 18, 2022. Archived .pdf available at DeSmog. 
The CEC’s 2022-2023 annual report valued this campaign at $22 million,232Annual Report 2023, p. 33,” Canadian Energy Centre, June 30, 2023. Archived October 30, 2023. Archived .pdf available at DeSmog. which represented “a variety of advertisers on a variety of campaigns,” the CEC said to the Calgary Herald. “The lead advertising agency was DDB,” CEC spokesman James Snell told the Calgary Herald.233Bob Weber. “Alberta’s ’war room’ is back with massive ad spend revealed in annual report,” Calgary Herald, September 6, 2023. Archived September 12, 2023. Archive URL: https://archive.ph/xHckM

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