Be sure to head over to WorldChanging.com this week – they’ve got a whole “CanadaChanging” series going on, and it’s full of interesting stuff.

Most interesting, of course, if we may toot our own horn, is the piece about what we’re up to here at the DeSmogBlog.

The only answer, the DeSmog team decided, is to go after the credibility of those attempting to create confusion around climate change, something they have done with relish and great effect, doing investigations into the backgrounds of prominent skeptics, pointing out how often they are in the employ of industry, or lack climate credentials, or are known extremists ideologically (“some of these guys are very… unusual people, so to say”), and then sharing that information with the media through outreach and Google-bombing campaigns. They’ve been doing an increasingly effective job of destroying the credibility of denialists, helping to defang what may be one of the most morally criminal PR campaigns in world history.

We’ve got an audio interview to go with this piece – the actual conversation between Alex Steffen (editor of WorldChanging) and Jim Hoggan, which will be posted here shortly. I’ll update this post when I’ve got the link!

In the meantime, enjoy… and don’t forget to check out the rest of their great coverage at WorldChanging. They’ve got a veritable treasure trove of stuff about climate change for your reading enjoyment, along with many other issues too.

UPDATE: The audio file can be found here.